A simple google search does require much more data then befor especialy on a smartphone. 12 years ago goolge knew that you dont get much up/down speed and probably didnt have a large data limit so they made the search as light weight as possible. Nowadays they dont realy care anymore and they care to get as much data from you as possible, this takes up most of the needed data. Another point is 3g was upgraded to 4g nearly everywhere so if you get to an area that has very low priority for fast internet (otherwise it would have been upgraded). So it says 3g but you probably didnt get the maximum speed that is possible with 3g anyway.
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