Album Singles in Digital Age

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I understand the purpose of releasing a “single” separately from a physical album such as a cd, vinyl, or cassette back in the day. But since mp3s and ITunes where you could buy songs individually, and now Spotify and other streaming services, where you can select individual songs, what is the purpose of a “single”. The only reason I can think of is to qualify or enter it for Grammys. But what other function is there?

This question came up due to Taylor Swift rereleasing recent songs from TTPD as singles. Not interested in subjective opinions about Swift. Just wanting to know the above about the purpose of singles these days. Thanks!

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Anonymous 0 Comments

Could just be they don’t have enough songs ready for a whole album, but still want to release something.

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