Maybe you are asking why companies pay for ads. They pay because ads are proven money makers.
You may think you don’t respond to ads, but just look around at all the branded merchandise you buy, probably at a premium over generic or lesser-known versions of the same thing. Okay, maybe you can rightly argue that the branded product is a better product, but how would you know that if the branded product hadn’t advertised?
As the saying goes, the secret to success in business is early to bed, early to rise, work like hell and advertise.
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