Eli5: how do fast food franchises keep their recipes a secret and food tasting the same at different locations?

Question

Eli5: how do fast food franchises keep their recipes a secret and food tasting the same at different locations?

In: Economics

Answer 1

The secret ingredient in Macdonald a hamburger is cellulose plant fiber. That’s the main reason the recipe is a secret, because no one would eat there if it wasn’t.

Burger King could copy a McDonald’s hamburger but there’s no point. You want to differentiate your product from the competition, not sell yourself as copying them. If you are going to copy someone as a strategy, copy the tastiest burger not the most mass produced. McDonald’s is not as good as five guys or non chain restaraunts . But they are more expensive to make.