I saw an article that the movie “I.S.S.” made 1.2 million this opening weekend. I’m no movie expert but I’m guessing it cost a lot more than that to make.
Not trying to make an argument about whether they’re good or not, but it seems that the last 4 or 5 WB/DC Super Hero movies bombed hard, too. How does WB continue to make movies if each one makes less than it cost??
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The math doesn’t work out a lot of the time because you’re only looking at the box office. Which is an important thing, but it’s not all of it. Every single DC super hero film that has ever been released has been profitable. Some of them were not as profitable as they hoped. Like the last year of films haven’t been that great. But then Black Adam ended up being the most profitable movie of last year. These superhero movies have proven to be fairly resistant to box office failures because they can be monetized in so many other ways…. because ultimately if they bomb people still seem to want to watch them on VOD or stream…. or add them to a collection.
But that’s not to say they’re all like that. In the 80s there was a cinema crash and into the late 80s and early 90s. Studios and production companies left and right were going bankrupt and selling off everything to the highest bidder. Just too many of these studios and production companies had flop after flop after flop. Actor salaries were skyrocketing to the point where the only movies that made money were the ones with large special effects budgets and low actor budgets.
The crash of the late 80s/early 90s created the giant entertainment monopoly we have today. This new monopoly is a lot more resistant to the failures of the 80s. The four big studios have their hands in movies, TV and streaming. Disney owns three big theme parks. Most of these companies have a separate production and distribution company. They all have children’s and adult programming. They all own small “indie” production companies. And each of them has an investing sector (financial) which grows rapidly.
No one knows what it would take for Disney to collapse. They’ve had a year of box office flops, reduced Disney+ revenues and lower theme park revenue.
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