So I just read the news about Apple releasing their new AR/VR headset. It’s outta my price range but the features seem really cool and a lot of them I haven’t seen in other companies models (oculus etc) – however I also read that Apple has been developing this for 7+ years. We’ve seen several VR/AR headsets in the past 7 years, but none with this level of complexity. How do companies release products that are still innovative even though they’re conceived years earlier – and how do technological innovations mid-development process affect the process?
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If Apple started developing 7 years ago to release now (actually next year), headsets released 7 years ago started development 10+ years ago.
Also remember that 7 years of development does NOT mean that everything is 7 years old. The first 3-5 years could have been developing the individual cameras, lenses, screens, or designing the fit of the headset.
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