Mainly in two ways: if you are a big content creator with lots of subscribers/followers, the platform pays you for every click/watchtime on your content. (IIRC Youtube pays 1-3€per 1000 clicks) This money come from the ads the platform serves the users.
Then there are sponsorships. This is when a company and a content creator make a deal along the lines of “you showcase our new product/use it/ talk about it/… and we will pay you X amount of cash”
Mainly in two ways: if you are a big content creator with lots of subscribers/followers, the platform pays you for every click/watchtime on your content. (IIRC Youtube pays 1-3€per 1000 clicks) This money come from the ads the platform serves the users.
Then there are sponsorships. This is when a company and a content creator make a deal along the lines of “you showcase our new product/use it/ talk about it/… and we will pay you X amount of cash”
Mainly in two ways: if you are a big content creator with lots of subscribers/followers, the platform pays you for every click/watchtime on your content. (IIRC Youtube pays 1-3€per 1000 clicks) This money come from the ads the platform serves the users.
Then there are sponsorships. This is when a company and a content creator make a deal along the lines of “you showcase our new product/use it/ talk about it/… and we will pay you X amount of cash”
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