Eli5: Sound volume of commercials

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Why does it seem adds/commercials are always way louder than the show or content you are listening too?

In: Technology

2 Answers

Anonymous 0 Comments

Advertisers knows that you zone out whenever the commercials come on. You turn to others in the room for a chat, you check your phone or laptop, you leave to grab something in the kitchen, etc. So they make commercials intended to grab your attention and shove their message down your throat even if you try to avoid it. And the best way to do this is to crank the volume up to 150% to create a wall of sound that you are unable to escape. The sound quality is usually very bad due to the compression they use. However they try to compensate for this a bit by changing the sound settings to mono and lowering the screen resolution in order to get as much bitrate to the sound as they can.

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