eli5: System integrator

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I’m a copywriter tasked with writing a website copy for an industrial automation software company. As I was doing my research, I kept stumbling upon this particular term: system integration/integrator”. Now, I’m not the brightest of folks when it comes to explaining technical terms. So, loves, please explain it like I’m 5.

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Anonymous 0 Comments

Dell is a manufacturer. They make* a bunch of the important guts that go inside a computer. Custom motherboard, custom power supply, custom case, etc.

Falcon Northwest, Ibuypower, Puget are system integrators. Mostly.** They use commodity motherboards, commodity power supplies, commodity cases, commodity coolers. The same stuff you could order from newegg. And then they put it together and at least say that they tested it, and ship it to you.

*At least notionally. I’m sure in reality a lot of their parts are subcontracted out, but they’re still in some sense Dell’s parts.

**A lot of PC system integrators “make” at least a few parts, typically cases (but these are usually standard products from business-to-business manufacturers — places that exist to put your company’s logo on their product)

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