Is it a problem in the control room of the TV station? Is it overbooking of commercial spots? Why do I sometimes see a commercial play for about 1 second, and then it cuts out and another compliantly different commercial plays instead?
In: 56
Could be different reasons – one of the ones we experience a lot in Canada is that stations kind of ‘rent’ shows, by piggybacking on broadcasting. A Canadian station will pay an affiliate US station a license fee to air a show. So they will use the America airing and then interrupt the broadcast to air Canadian commercials during the breaks.
A similar thing happens with smaller stations in the US. Like a smaller city may have its own FOX or NBC or CBS station, they air the main broadcast but may insert different commercials, like a regional one, during the breaks.
Latest Answers