eli5 what are “natural flavors” and why aren’t they described exactly

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eli5 what are “natural flavors” and why aren’t they described exactly

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One of the reasons they aren’t described is because the “natural flavors” could possibly come from different sources depending on the location of the processing plant, time or year, prices, and availability of resources. For example “natural flavors” in a citrus-type product could contain lemon, lime, orange or other citrus fruits depending on the above factors. Instead of the packaging company having to print several different labels, and the processing plant having to keep track of which packaging goes w/ what recipe is currently being used they just keep a generic “natural flavors” which keeps everybody happy.

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