What exactly is brand?, and what counts and doesn’t count, does Hersheys count as brand?, does Sony count as a brand?, can a company itself be a brand. And what is needed for a brand to be considered a brand?
Edit: I meant like brands in a business way
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>What exactly is brand?
A product made by a specific company.
>does Hersheys count as brand?
Yes; you can buy chocolate made specifically by Hersheys as opposed to any other company.
>does Sony count as a brand?
Yes; you can buy electronics made specifically by Sony as opposed to any other company.
>can a company itself be a brand
Yes, that is what a brand is.
>And what is needed for a brand to be considered a brand?
For it to…exist? This is like asking “what is needed for my name to be my name?”. It’s kinda a meaningless question.
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