I know its something to do with award season, but I’m a little bit special and my brain just cannot connect the dots.
In: 0
At least in the Western world, the year end (for the US more or less from Thanksgiving until the New Years) is kind of the “holiday” season. People will spend a bit more time watching movies, going out with friends, travelling etc. (and overspend their credit cards).
January and February are therefore “recovery” months. People start their New Year’s resolution food diets, go out less, pay down their credit cards etc. In many companies, the start of the year also involves a ramp up of the activities that ramped down for the holidays – lots of tasks that were delayed (usually because people take vacations) now have to get taken care of.
Companies that rely people going out (restaurants, movie theaters) know this cycle and seldom plan major efforts during this period simply because they expect fewer customers.
Latest Answers