Eli5: Why are January and February dump months for shitty movies?

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I know its something to do with award season, but I’m a little bit special and my brain just cannot connect the dots.

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5 Answers

Anonymous 0 Comments

Couple of things.

Awards for movies are based on the *year* that they’re released in… but most Hollywood people don’t have long memories. When you think back of all the movies released, remembering the ones from last month or two months ago is a lot easier than remembering something from 11-12 months ago. (this is also why a lot of “Oscar-bait” movies get released in November & December)

The summer months, along with the HollowThanksMas season, have a lot of people going to see movies. But in January & February, people aren’t going out as much, aren’t spending as much, and there aren’t many holidays that would lead people to see movies in the theater.

(January and February are ‘down months’ for a lot of entertainment and hospitality industries)

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