All sweeteners come with more than sweetness alone. Sugar is the most common sweetener but is also known to have unwanted side-effects. Some sweeteners have a unwanted aftertaste when consumed in higher quantities. Others have a bad reputation because we don’t know that much about their side-effects. So companies try to find ways to meet consumers demand.
As well as the aftertaste comment, another reason is if you use just one sweetener, or even just plain old sugar, it will be one of first ingredients listed on the packed (maybe even the top ingredient). However if you use three different sweeteners, they each will appear much further down the list, giving the impression that it is healthier/more natural.
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