They hope to make money off of them from fees and interest. Don’t get them. They are scams mostly. Unless you’re using a low or no interest to get something big and necessary like appliances. But then always make sure to pay on time and in full by the end of the promotion period. Don’t mess around with these. I paid off my card with a few days to spare on one of these. But they added a convenience fee back onto the card rather than roll it into my final payment. Thus we “didn’t pay the card off in time” and they tried to get us for all the accumulated interest.
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