eli5 Why does a 1 serving can of v8 claim to have 2.5 servings of vegetables?

Question

eli5 Why does a 1 serving can of v8 claim to have 2.5 servings of vegetables?

In: 2

Answer 1

Because it contains 2.5 servings of liquified and slightly concentrated veggies. When you puree a vegetable, it takes up far less volume than before it was pureed (at least for some veggies). Then concentrate the liquified veggies by removing some water and you get a lot more “veggie servings” in a far smaller space.