eli5 Why is 100percent juice like 10x cheap than fruit?

Question

My reasoning is it should be more costly as they are doing extra work juicing it
It’s not scale Walmart can but fruit at scale and sell cheap

In: Other

Answer 1

1. Whole fruit is more difficult to store and transport since it has a much shorter shelf life and the appearance affects sales.

2. Fruit juice is very rarely 100% juice. Most of the time, you are buying a mixture of juice, water, and artificial flavors.