Because it’s pretty, and most importantly, corrosion resistant and useless… or, rather, used to be useless until modern electronics hit the scene.
If you’re going to use a commodity-based currency, you want one that people will not use in things like construction or tools, otherwise a lot will be destroyed in circulation just for general utility. Good doesn’t make a good nail or hammer. It’s actually pretty useless. But it is pretty, so you can wear some jewelry and always have backup currency if you lose your purse or something.
African Americans actually started wearing obnoxious gold necklaces and shit to show business owners they have wealth and were less likely to do things like dine and dash. And if they couldn’t afford the bill, the owner could take the necklace and compensate the difference. Plus, wealthy people like showing off their wealth with stupid shit like gold.
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