When I go to a website, signup for notices or newsletters, I get an immediate response. But when I go to unsubscribe it takes weeks. Why is this?
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Economists have called that “dark patterns”. It’s a type of sludge that makes unsubscribing incredibly hard to do. That obviously makes one more inclined to keep the subscription or just say “forget about it”. It’s a whole little niche of behavioral economics and phycology.
https://en.wikipedia.org/wiki/Dark_pattern?wprov=sfti1
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