It seems that so many books at a bookstore claims to be a New York Times Best Seller. I’m guessing there are many lists and that’s really not a ranking of how many books are actually sold. How does all of this work behind the scenes?
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It is not ranking. It is just a list of “best seller” titles without a rank number. There are criterias to join the list and it is mainly the sale figure of a book. So that’s how you heard people buy a lot of their own book to give away in order to pump the numbers up, then join the list, and that’s when they actually have better chance of selling them.
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