How can a company such as Twitter survive even after such a huge percentage of its workforce has been fired?
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Most of a company like Twitter’s workforce doesn’t have the job keep the the existing site up and running, most of them are developing new features for the site, marketing the site to new and existing users, and other jobs that are important but not directly related to keeping the existing site running.
If a new owner doesn’t want to add features or market the site, they can keep the people directly involved in maintaining the site while letting everyone else go and keep the existing site running with a much smaller team.
Most of a company like Twitter’s workforce doesn’t have the job keep the the existing site up and running, most of them are developing new features for the site, marketing the site to new and existing users, and other jobs that are important but not directly related to keeping the existing site running.
If a new owner doesn’t want to add features or market the site, they can keep the people directly involved in maintaining the site while letting everyone else go and keep the existing site running with a much smaller team.
Most of a company like Twitter’s workforce doesn’t have the job keep the the existing site up and running, most of them are developing new features for the site, marketing the site to new and existing users, and other jobs that are important but not directly related to keeping the existing site running.
If a new owner doesn’t want to add features or market the site, they can keep the people directly involved in maintaining the site while letting everyone else go and keep the existing site running with a much smaller team.
It remains to be seen whether they will survive longer term, but at Twitter (and many other tech companies) only a small portion of the staff are actually busy “operating” the business.
Software companies spend a lot of time and effort building automated systems. So, in the short term, it doesn’t actually take that many people to run Twitter.com.
What we’re all those people who got fired doing? Some were developing new things, some were trying to reduce the operational effort even further, and some were working on making Twitter safer from misinformation and harassment.
Without being a Twitter insider, it’s hard to say whether the cuts will work out long term. Twitter was much smaller only a few years ago. Maybe the cuts will harm Twitter’s ability to innovate and keep ahead of rivals, or maybe they will refocus the business on the core value proposition.
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