Most of a company like Twitter’s workforce doesn’t have the job keep the the existing site up and running, most of them are developing new features for the site, marketing the site to new and existing users, and other jobs that are important but not directly related to keeping the existing site running.
If a new owner doesn’t want to add features or market the site, they can keep the people directly involved in maintaining the site while letting everyone else go and keep the existing site running with a much smaller team.
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