how can advertisers make money from putting up ads on websites? Don’t most people just ignore the ads and the costs of making and marketing the ads more expensive?
In: Technology
Just because you “ignore” ads doesn’t mean they are not effective, they very much are and it’s measurable in sales figures. You don’t really succeed in ignoring ads, you might not want to pay attention, but your brain does so anyway. And next time you are in store looking at shelves your brain pipes up, “hey this product, I’ve heard about it from somewhere” and you are way more likely to buy that rather than something which hasn’t been advertised.
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