There are always coming and going trends. Some companies rely on these trends. How can such company react to a shrinking market because the product just isn’t in high demand anymore and isn’t expected to in the foreseeable future.
Is there any way for a company to shrink in a healthy way just like it once grew?
In: 4
Monopolize or diversify.
If the market is shrinking, take it over and raise prices.
Or your business could diversify and shift into other markets.
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