You can think about it the other way around. Something that is meaningful to us, like a word or sentence can easily be converted into bits.
As an example, we often talk in bytes, where one byte is simply 8 bits (like an 8 letter word, but only 0s and 1s).
With one byte, you can represent 2^8 = 256 different values. Now you can essentially decide what each of those values represent, e.g. assign one to each letters and so on. (So maybe 01101000 is “h” and 01101001 is “i”) meaning i could spell “hi” by sending the message 01101000 01101001.
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