How do store brands get so close to name brand?

1.62K views

Do they have food scientists just guessing and checking with taste testers? Or do they know the exact recipe somehow and just tweak it to avoid lawsuits? Or do big box stores require name brands to hand over their recipes as part of a contract to shelf their brand along with their own store brand? Do the name brands try to keep it a secret but they keep getting bested? I have no idea how this works.

In: 45

78 Answers

Anonymous 0 Comments

Fact of the Matter:

Name brands don’t really differ from the store, or no-name brands. In some cases, they might even be produced by the same factory, with only the box being different. Other times, they just change something minor.

Producers know what works. They just wanna be different enough as to not be forgotten.

You are viewing 1 out of 78 answers, click here to view all answers.