Bonus points if you can also explain what the deal is with different movies and shows being cycled between the different services!
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Streaming services make money from original content by attracting new subscribers with exclusive shows and movies. They can also license their content to other platforms for additional revenue. Movies and shows cycle between different services due to licensing agreements with studios and networks.
Content attracts subscribers.
Original content will attract subscribers to that particular service and also has the benefit of not having ongoing licensing fees.
3rd party content will have licensing fees – but also has diminishing returns. For a spend of $x per year they might be able to hold onto a fixed library of 3rd party content but their customers will get tired of stale content, instead they negotiate fixed term contracts and cycle through content – this allows for a regular stream of new content. It’s more bang for their buck and more value for the subscribers.
Streaming services make money from original content by attracting new subscribers with exclusive shows and movies. They can also license their content to other platforms for additional revenue. Movies and shows cycle between different services due to licensing agreements with studios and networks.
Streaming services make money from original content by attracting new subscribers with exclusive shows and movies. They can also license their content to other platforms for additional revenue. Movies and shows cycle between different services due to licensing agreements with studios and networks.
Content attracts subscribers.
Original content will attract subscribers to that particular service and also has the benefit of not having ongoing licensing fees.
3rd party content will have licensing fees – but also has diminishing returns. For a spend of $x per year they might be able to hold onto a fixed library of 3rd party content but their customers will get tired of stale content, instead they negotiate fixed term contracts and cycle through content – this allows for a regular stream of new content. It’s more bang for their buck and more value for the subscribers.
Users pay streaming service to watch content.
If there is no content they will not subscribe to the service.
Streaming services can buy rights to stream stuff or they can make their own.
If they buy/rent stuff, it will be often content people have already seen in cinemas on DVD/Blue-Ray or on TV, it will also stuff they only have the rights to for a limited time and either have to pay more or give back and see some other rival streaming service end up with the tight. The rights also will most often be only for some region and not world wide.
If the make their own content, it means people, who want to watch it, can only (legally) do so on their streaming platform.
They own the right for it out right and for ever place and don’t have to spend money to keep it or to stream it in different regions.
Making you own exclusive content is more expensive but is a much better draw for customers than non-exclusive licensed content made by others.
Content attracts subscribers.
Original content will attract subscribers to that particular service and also has the benefit of not having ongoing licensing fees.
3rd party content will have licensing fees – but also has diminishing returns. For a spend of $x per year they might be able to hold onto a fixed library of 3rd party content but their customers will get tired of stale content, instead they negotiate fixed term contracts and cycle through content – this allows for a regular stream of new content. It’s more bang for their buck and more value for the subscribers.
By getting more people to subscribe. Plus many of them will have merchandise, meaning that they’re making money from that. Merch is also good because it means they’re making money even from the people who pirated the show.
Users pay streaming service to watch content.
If there is no content they will not subscribe to the service.
Streaming services can buy rights to stream stuff or they can make their own.
If they buy/rent stuff, it will be often content people have already seen in cinemas on DVD/Blue-Ray or on TV, it will also stuff they only have the rights to for a limited time and either have to pay more or give back and see some other rival streaming service end up with the tight. The rights also will most often be only for some region and not world wide.
If the make their own content, it means people, who want to watch it, can only (legally) do so on their streaming platform.
They own the right for it out right and for ever place and don’t have to spend money to keep it or to stream it in different regions.
Making you own exclusive content is more expensive but is a much better draw for customers than non-exclusive licensed content made by others.
Users pay streaming service to watch content.
If there is no content they will not subscribe to the service.
Streaming services can buy rights to stream stuff or they can make their own.
If they buy/rent stuff, it will be often content people have already seen in cinemas on DVD/Blue-Ray or on TV, it will also stuff they only have the rights to for a limited time and either have to pay more or give back and see some other rival streaming service end up with the tight. The rights also will most often be only for some region and not world wide.
If the make their own content, it means people, who want to watch it, can only (legally) do so on their streaming platform.
They own the right for it out right and for ever place and don’t have to spend money to keep it or to stream it in different regions.
Making you own exclusive content is more expensive but is a much better draw for customers than non-exclusive licensed content made by others.
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