How do television networks know viewer statistics?
In: Technology
In college, when we moved into our off campus apartment, a lady appeared at our door asking if we wanted to be a Nielson (the rating company) family as the previous tenants were. I immediately dismissed it as her trying to sell something and closed the door. She came back later with a free pizza and some flowers or something. We invited her in and she told us about how it worked. It was super easy. We had to fill out a ton of info about ourselves, what cars we drove what products we used. And we had boxes hooked up to the TV’s. She sent us gifts throughout the year like pizza and candy. It was actually super fun. We used to jokingly yell at my one roommate for watching trash tv and making us look bad.
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