How do television networks know viewer statistics?
In: Technology
Ha! I was asking myself the same question a couple months ago.
Apparently the TV company selects a sample of (consensual) families who get a special device that is able to record their activity and info about them and to send it to the company.
They all register and when they turn on the TV they select their profile, so that there’s also information about who’s watching what. In the end, they get paid
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