I just got fired a month ago. I have not been doing ANY research on the next move but casually talk to my partner about going for a coding boot camp. I haven’t even updated my LinkedIn or anything like that.
Suddenly, I am served coding Bootcamp ads on Youtube, they show up on the little dedicated ads banners on websites and so on.
I am not referring to the more predictable situation where I search for true crime shows or so and have all these streaming services serving me ads based on my search history.
In: 13
They listen plain and simple. I’ll use 2 examples I have had happen to me.
1. My stepmom passed away or was really close to it I don’t remember which. I made a phone call to my little brother and we talked for about 45 min and a big focus was on what he was going to do, cremation, and we talked about cost and what not. 15 min after I hung up with him I was browsing Facebook…. Cremation ads started popping up like crazy.
2. I’m a gringo through and through I speak no Spanish what so ever and never watch anything Spanish on my TV or any devices. My wife is Colombian and speaks Spanish, not much but when she’s on the phone or to our son. Well all of the sudden I was getting ads in Spanish on Hulu and other streaming services.
Both of these instances there was only one way they would know any of this, and that’s by listening to what’s being said.
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