How do the economics of car chase news coverage work? How do news channels benefit from switching to live coverage or random car chases?

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I understand that a lot of people are fascinated by police car chases, and that’s fine – I’m not questioning that. But when the local news cuts to continuous live coverage, they are (1) Not running commercials and (2) sometimes pre-empting other coverage they have paid for. And the news coverage is usually objectively NOT worth all the time they are investing in it – it’s usually just a random car thief. Sometimes they go live for an hour or more, just showing a car driving around town with police cars following. How can this be a good business decision for them to make?

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Anonymous 0 Comments

More eyes on channel A means less eyes on channel B.

Both channels are charging advertisers for time on their network.

The network that pulls in more viewers can command a higher price.

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