I‘m just sobbing over year old limited vinyl only releases going for x times the original price second hand. Wouldn‘t the artist themself make more money if i could still buy it digitally? Same thing for sneakers etc
In: 12
It only makes sense when scarcity itself has a value for some customers
Let’s say there’s 100 people.
40 of them don’t care for your product and would only take it for free
30 like it and would buy it for 10$
20 love it and would buy it for 25$
10 fanatics would pay up to 100$ to get it
Your choice :
Produce 10 @ 100$ : 1000$ sales
Produce 30 @ 25$ : 750$ sales
Produce 60 @ 10$ : 600$ sales
Note that making different editions / price tiers is the goal so you can get everyone at their max price (1000 + 500 + 300 : 1800 $ total market)
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