E.g. I just bought a game 85% off on Steam (for a discounted series and I own all the previous titles). Assuming the publisher makes no profit from this sale, how do they make future revenue from me?
In: Economics
Aside from the steam example, a business needs capital to operate. When something doesn’t sell for a long time, it becomes dead inventory. It’s better to get back some of the investment in order to reinvest in something which does turn over. It’s better to have your money making you more money rather than tied up in product that gathers dust.
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