Partially, yes, that’s why people Buy Ads to have their website to show up first in google. (And also you have to consider that google doesn’t just show you the most popular result, but also the result that is popular and most closely matches what you searched).
They do it to get more people going to their website.
But otherwise they do it by what websites get the most traffic. And there’s other ways to get traffic than by people finding you through google. Like having a YouTube video with a link to your website at the end, or advertising your website on social media, or really just advertising your website in anyway.
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