How does Kroger (and other large grocery chains) make all of its generic brand food?

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Kroger has a generic branded version of pretty much everything in their store. How do they make all of it? There are different recipes, molds, and entirely different production processes for most of this stuff. Do they buy each product off of someone else and put on their own packaging, or do they really make it all themselves? (And if so, where are all these factories?)

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Anonymous 0 Comments

Lots of products for even top name brands are processed by contracted kitchens.

In the 70s and 80s recession there were a lot ‘generic’ brands (made fun of in the movie Repo Man where they buy cans of “DRINK” Generic cigarettes were often the repackaged name brand that were returned for being long past their sell date.

Costco house brands are usually brand names under their own label.

Lots of house labels are sold to the store that way. There are a couple veggie marts in town, they each have their own house labeled spices but packaged by the same company.

It is more likely the maker put Kroger labels on their deliveries and another store’s labels on stuff in a different region.

When I was a kid my dad loved to take us on factory tours, Just called them up and asked if we could come by for a visit. Coke bottling plant, etc…. one place made mayonaise, they made it for a dozen brands, according to their recipe/ingredient ratios etc. I remember that one because the lady let me try the labeling machine and I instantly wrapped some 50 lables around one jar. they let us take that one home. But they had 3 major brands and a dozen others all out of the same vats.

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