How does streaming sites like Netflix profit with their original shows?

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Movies that are released in theaters can profit by ticked sold, merchandising and ad revenue but what about streaming sites originals, those only available in digital form and exclusively in their platforms?

In: Economics

14 Answers

Anonymous 0 Comments

Two big tent sources of profit.

First would be the implicit marketing value. Theory goes original programs bring in new watchers(new subscription), retain current customers ready to leave(saving company from lost subscriptions), and increase value of streaming service brand.

Second would be IP, merchandising, and whatever syndication is called nowadays.

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