This whole post is referring to this statistic: [https://www.statista.com/statistics/443460/percentage-of-population-that-has-used-illicit-drugs-by-drug/](https://www.statista.com/statistics/443460/percentage-of-population-that-has-used-illicit-drugs-by-drug/)
The cartel is so rich and has so much power which makes me wonder how the hell are they making so much money if there’s quite a low of percentage of people using drugs.
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The answer is very simple: drugs are expensive, and even if only a small portion of people use drugs, that’s still a lot of people over the scale of a whole country.
IIRC in the US, cocaine usually costs around $100 a gram, but it does not cost anywhere near $100 a gram to produce and even transport over international borders. If a gram (1/28th of an oz) of cocaine is $100, then a kilogram (2.2 lbs) is valued at $100,000 dollars on the street. Even considering the high costs involved in drug trafficking, that’s still an enormous amount of money.
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