Aside from the obvious advertising revenue, how does the NFL – and other sports leagues, for that matter- make money from the actual gambling? Isn’t the transaction simply between the bettor and the sports book? Do the leagues get a cut of the gambling?
In: Other
1) various gambling apps/websites may pay for an advertising slot during games
2) various gambling apps/websites may pay to use league/team logos on their app/website
3) gambling can increase viewership of games. Someone who is betting on the game is more likely to want to watch it live, where the same person might be fine watching highlights later if they weren’t betting on the game
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