How does YouTube, Google, etc. seem to have ‘unlimited’ storage for their users?
In: Technology
The more content you upload, the more they either:
– know you better and are able to direct ads tailored for you to click and buy. This option is a bit expensive because maybe you just won’t buy stuff but you’re still using their “unlimited” storage. Think Google Photos: they got to a point where new images weren’t as helpful as before, so they capped it.
– or you attract more people to see your content, and that creates sale opportunities not just for you, but to X amount of people who are following your content. YouTube does this. But it has recently been working with limits to storage, I believe it’s something like “if your video doesn’t have enough view, we’ll delete it”
Platforms will shuffle through strategies to achieve certain goals they have. Imagine you need a bunch of images to train AI, could then give incentives for users to upload all their pictures in high quality so you take pieces of it for recaptchas and then use people answering “I’m not a robot” to train your AI. Don’t need anymore? Say storage is now counting on your images.
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