They actually have teams whose job it is to do capacity management. In simple terms, they figure out with very high confidence the most storage they’ll need in the future and make sure they have what they need in place to support that.
While an individuals storage needs are hard to predict, when you’re talking these scales, things tend to average out. Person A uses a little more than you expect, person B uses a little less etc and they have historical data to know if certain time periods vary. This gives them a good model to know what they need.
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