Basically, the youtube ai can watch videos and detect certain things in it, it doesn’t just look at the title. Then when it finds these things in the video, it tags it as having that. When you search something, it sees if your words either match the title of video or the tags it gave.
If a video is popular or trending, youtube knows this and therefore has more information on it, more tags, which makes it more easier and accurate to search for it.
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