What is the science or psychology behind the way how they display their products?
I understand that it’s supposed to drive sales, but what is the reason behind their method?
Why, or how does it work?
In: Other
Depends on who is doing it. Mom and pop stores probably put stuff wherever, with stuff people want being easier to access. Bigger stores will actually sell their shelf space (higher shelves, endcaps, displays) to the highest bidder so they’re obligated to display some products very specifically. Anything you want to sell to kids you put at their eye height so they can beg their parents to buy it for them. Some well paid individual will decide how the entire store is laid out, and then sometimes they’ll hire individuals to be in charge of making the displays look pretty, dressing the manequins, tearing down and replacing the shelves, etc.
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