As people always say some big social media platform would collect our personal data and sell to marketing company clfor market analysis, how would I be taken advantage? Would they have different use on photos or locations as well?
In: Technology
It’s easier to target people you know more about for ads… no point wasting ad dollars marketing tampons to men. And you’ll get a better return on investment advertising BMWs to high income house holds. Geotarget (Target based on location) parkas in Chicago and flip flops in Florid. Data can also be narrowed down, marketing camping gear to people who like the outdoors. And there may even be less obvious segments that show up in data, like people who like Oprah and drive pick-up trucks buy lots of breakfast cereal…
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