A 10x zoom means the width of an object the 10x larger in the image, and the hight gets 10x larger too the result is the area is 10 * 10 = 100 times larger in the images. So 10x digital zoom will only use 1/100 of the pixels, with a 200MP image resulting in a 2MP picture if you do not do any interpolation.
So the 10MP sensor provides 5x the number of for the same object compared to digital zoom because you need to square the zoom factor for the pixel reduction
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