Question came from thinking of Emirates Airline who sponsor Arsenal, Real Madrid and Milan (and others). This costs them over £100m, surely they cannot be seeing a return on that investment?
In: Economics
Its called sports washing. Authoritarian goverments use companies like airlines to sponsor sports in western countries to influence the general publics opinion on these countries and have an influence on local and countries politics. Its basicly a form of bribing western populations to not see these countries leaders for what they acctually are or atleast ignore it. And it has been working incredibly well.
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