what are Pantone colours and how can they charge you for them?

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I admittedly don’t use photoshop or anything of the sort and I’ve only first heard of Pantone in the last day or so.

I’m seeing that they’ve put up a paywall for their colours, but I cant understand how they have a business model which is based around licensing colours? What is their business model, why are they charging for colours, why is it significant?

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4 Answers

Anonymous 0 Comments

Pantone color is just a standard, but it is a standard where you know if you select P244 is it the same color, no matter the machine or surface. Only change is if you want blank or mat.

I do not know why some would take money for it, but you should easily be able to find for free countless places.

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