I was under the impression that giving away an account means handing off a client to another sales rep, but I am currently reading someone describe their company’s sales team saying “when it came to handling accounts/clients, they frequently gave away free accounts in order to “retain” customers and make their own sales numbers look good, and somehow they got away with it.”
Based on context I can determine this is unethical, but I do not understand what exactly this sales team is doing. Anyone know?
In: Economics
The company has some kind of a subscription service model and they were giving away their services for free in order to be able to say they had a certain number of active accounts and imply they were making sales they weren’t actually making.
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