As far as I can tell although I have no direct experience
The overall business is the brand let’s call it shoppe
To open your own shoppe you have to buy it I believe usually with a yearly subscription. You have to follow the rules and regs of shoppe head office but your profits are your own. You are essentially self employed abs you pay your workers from your profits
There are many different types from sing and sign baby groups, to coffee shops, to restaurants
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