Concentrated juices are made from removing water from the crushed fruit .. So it’s more of a paste than a liquid. This makes for cheaper storage, and transport. Then when the concentrate gets to it’s bottling destination, it can be “unconcentrated” just by adding water.
Conversely, not from concentrate is exactly the opposite. It’s crushed, the water remains intact, and is shipped / bottled “as is” so far as the integrity of the pulp (barring additives etc)
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